Marc B. Schnapp
Marc Schnapp, technical writer
Core competencies: technical writing, web development, database analysis & design, training.

 

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Summary

Projects: Technical Writing

Projects: Web Development

Experience

Technical Communications Consultant
ServiceMarc Consulting April 2007 - present

Engaged in a variety of technical communications projects.
Current project: Devising strategy for and authoring a full documentation set for a financial decisioning application suite (software as a service). Deliverables include developer guides, user manuals for line of business users, planning documents for business analysts and project managers.


Senior Technical Writer
Salesforce.com April 2004 - April 2007

Responsible for procedural operations documentation for all internal systems. Prepare and maintain disaster recovery documentation. Author technical documents assisting prospective customers. Audiences: System administrators, network engineers, database administrators, developers, CIO.



Senior Technical Writer
Hitachi Storage Software Inc.
(formerly Comstock Systems -- now Hitachi Data Systems)
October 2001 - April 2004

Conceive and write full documentation sets for storage management software. Online help systems using a single source approach. Audiences: System administrators, storage network managers, IT management.

Vignette StoryServer Consultant
TechTV (formerly ZDTV) September 2000 - April 2001 

CMA development, database design in expanded and rebranded web site.


Vignette StoryServer Consultant
Indonesia Online / Astaga July 2000 - August 2000 

Strategic consulting engagement to CEO, technology and marketing management. Provided guidance on application architecture and database design. Systems analysis. Developed a migration strategy. Initiated a data mining project to better understand customer base.


Vignette StoryServer Developer
The Industry Standard February 2000 - June 2000 

Designing and developing content entry templates. Systems analysis. Database schema design. Mentoring entry level employees.


Web Developer/Analyst
Providian Financial June 1999 - September 1999 

Architected and developed prototype web interface for an internal call center application. Researched, advise in the selection of an application server. Plan for second phase deployment to outsourced call centers. Javascript client-side scripting. Confer with Java development team and object architect. Produce user interface prototypes using ASP (Vbscript) and Notes/Domino (Lotusscript).


Webmaster 
Forte Software (now a division of Sun Microsystems) November 1997 - June 1999 

Responsible for design and operational integrity of corporate web site (public web pages and protected customer service web site). Create Notes databases, formulas, views enhance with HTML and Javascript and deploy via Domino. Administer Netscape web server. Supervise application development. Developed search system using Active Server Pages (ASP) and Microsoft Internet Information Server (IIS).

  • Plan and architect company's first intranet.
  • Establish systems and procedures for orderly update of content.
  • Introduce expanded customer service and support features.
  • Built team with marketing staff to ensure web is consistent with corporate image strategy.
(Forte Software was subsequently acquired by Sun Microsystems.)

Webmaster 
Scopus Technology, Inc. (acquired by Siebel Systems) April 1996 - November 1997

Responsible for design and operational integrity of corporate web site (public web pages and protected customer service web site). Operate secure FTP server. Create Tcl-based CGI scripts for forms processing and database access. Implement interfaces to corporate database (customer service, sales leads, technical support). Serve as editor of content. Author and edit content. Direct graphics professionals to realize communications goals. Repurpose documents for web distribution. Supervise MIS staff to meet security requirements.

  • Design and implement database schema, templates and scripts for 3rd generation website. All content will be assembled and served up from Sybase using StoryServer.
  • Establish systems and procedures for orderly update of content.
  • Consult with software engineers to enrich functionality of employer's commercial web interface applications.
  • Built team with marketing communications staff to ensure web is consistent with corporate image strategy.

(Scopus Technology was subsequently acquired by Siebel.)


Technical Writer (Contractor)
Pacific Bell Video Services  August 1995 - April 1996 

Architect, write and deploy intranet site for customer service. Supervise team of content providers. Develop and disseminate print and online materials used by technicians and call center. Developed series of tips for e-mail users. Developed paper materials using Framemaker.

  • Deployed first version of 250-page intranet website in 2 weeks (using Webworks Publisher, a Framemaker to HTML porting tool)

Consultant 
Primary Key Consulting November 1992 - April 1996 

Prepare user manuals, Windows on-line help. Develop custom database applications including database publishing. Consult with software vendors: shape product feature sets, perform market analyses.

  • Established and served as Chairperson for the ANSI Xbase language standard committee.
  • Train application developers in object oriented programming with Visual FoxPro.
  • Clients: Microsoft, CS First Boston (Japan), Quarterdeck Office Systems, StarBase, MicroMega Systems
Chief Consultant  
Micro Business Services, Inc.
July 1984 - October 1992 

Served as an independent programmer/analyst. Created user manuals and briefing documents. Developed and led national 2-day dBASE seminars for the American Management Associations. Provide training on FoxPro, dBASE, Framework, Pagemaker. Presented dBASE IV, Framework seminars for Ashton-Tate.

  • Developed FoxPro, dBASE and Clipper applications for clients in financial services and publishing industries
  • Clients: Citicorp, Paine Webber, Frost & Sullivan, Executive Computer Network, New Jersey Small Business Development Center

Director of Seminars and Conferences  
Frost & Sullivan, Inc.  July 1983 - July 1984 
  • Computerized registration.
  • Introduced, planned and scheduled IT seminars for Europe's largest computer training provider.

Assistant Public Relations Director

Frost & Sullivan, Inc.  March 1983 - July 1983 
  • Press liaison to computer journalists.
  • Created newsclip database system.
  • Wrote, edited, and distributed news releases describing market research regarding computer and communications markets.
  • Placements include New York Times, Wall Street Journal, CNN, Business Week, InfoWorld.

Industry Activities

Education

MBA, Information Systems

New York University (Stern School of Business)

  • In addition: completed all classroom requirements for MA, Journalism
BA, Corporate Communications

City University of New York

  • Summa Cum Laude
  • Bernard Baruch Prize for Excellence In Investigative Economic Journalism

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